This graduate track prepares students to lead fintech strategy and digital financial product portfolios. Coursework covers fintech regulatory strategy, digital financial ecosystem design, and the strategic decisions senior fintech leaders make around partnerships and platform growth.
Graduates leave prepared to direct fintech product functions, lead digital financial platform strategy, and advise executive teams on technology-driven financial innovation. The one-year, cohort-based format is designed for working professionals ready to advance into senior fintech leadership roles.
BA 019Sales and Sales Management
Building and leading high-performing sales organizations that consistently convert strategy into revenue.
- Sales force structure and territory design
- Personal selling techniques and negotiation
- Sales forecasting and performance management
BA 254Advanced International Advertising
Examining how advertising campaigns are adapted, coordinated, and measured across diverse global markets.
- Cross-cultural message adaptation
- Global media planning and regulation
- Standardization versus localization strategy
BA 787Advertising Management
Managing the planning, execution, and evaluation of advertising campaigns within a broader marketing strategy.
- Campaign objective setting and budgeting
- Agency relationship management
- Advertising effectiveness measurement
BA 826Internet Advertising
Exploring the strategy, technology, and metrics behind advertising delivered through digital and online channels.
- Programmatic buying and ad exchanges
- Search, display, and social ad formats
- Digital campaign analytics and attribution
BA 853Marketing Management
Developing the analytical and strategic skills needed to plan, execute, and evaluate marketing programs.
- Market segmentation and positioning
- Product, price, place, and promotion decisions
- Marketing plan development and control
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Specialist Courses
5 Courses
FTM 618Digital Financial Ecosystem Strategy
Covers designing strategy across a broader digital financial ecosystem.
- Platform and ecosystem strategy
- Building fintech partnerships
- Competing with traditional financial institutions
FTM 662Fintech Regulatory Strategy
Covers navigating and shaping regulation as a fintech leader.
- Engaging with financial regulators
- Anticipating regulatory change in fintech
- Building compliant growth strategies
FTM 728Financial Data and Security Strategy
Covers protecting financial data while enabling innovation.
- Financial data security frameworks
- Balancing innovation and risk
- Managing third-party data risk
FTM 790Fintech Growth and Partnerships
Covers scaling fintech products through partnerships and expansion.
- Strategic partnership development
- Scaling fintech products across markets
- Evaluating fintech acquisition opportunities
FTM 856Executive Fintech Leadership
Prepares students to lead fintech strategy at the executive level.
- Leading a fintech product organization
- Presenting fintech strategy to investors
- Driving innovation within financial institutions
$60,000
Total Program Cost
Fees are billed per term and are subject to change. Financial aid, scholarships, and flexible payment plans are available to students who qualify.
Explore Financial Aid
Admission requires Bachelor's Degree or equivalent.
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Submit Your Application
Complete the online application with your basic and academic details.
An admissions advisor reviews your application and any transfer credit.
Receive your decision, complete enrollment, and start your first term.
Apply Now