This graduate track prepares students to lead strategy across global markets and cross-border operations. Coursework covers international market entry, cross-border finance, and the trade policy considerations that shape decisions for multinational organizations.
Graduates leave prepared to lead global strategy functions, direct international market expansion, and manage diverse teams across borders. The one-year, cohort-based format is designed for working professionals ready to lead international business operations.
BA 019Sales and Sales Management
Building and leading high-performing sales organizations that consistently exceed revenue targets.
- Sales force structure and territory design
- Recruiting, coaching, and motivating sales teams
- Sales forecasting and pipeline management
BA 254Advanced International Advertising
Crafting advertising campaigns that resonate across diverse cultural and regulatory environments.
- Cross-cultural message adaptation
- Global media planning and buying
- Navigating international advertising regulation
BA 787Advertising Management
Directing the planning, budgeting, and execution of integrated advertising campaigns.
- Advertising budget allocation
- Agency and vendor management
- Campaign performance measurement
BA 826Internet Advertising
Designing and optimizing digital advertising programs across search, social, and display channels.
- Programmatic buying and ad exchanges
- Search and social advertising strategy
- Digital campaign analytics and optimization
BA 853Marketing Management
Applying core marketing principles to guide product, pricing, and positioning decisions.
- Market segmentation and targeting
- Product positioning and brand strategy
- Marketing mix planning and execution
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Specialist Courses
5 Courses
INB 109International Business Environments and Operations
Examining the economic, political, and cultural environments that shape international operations.
- Comparative economic and political systems
- Operating across regulatory environments
- Managing international operational risk
INB 565International Business Strategy and Management
Formulating and executing strategy for organizations competing across global markets.
- Global strategy formulation
- Managing multinational operations
- Cross-border competitive analysis
HRM 627Business Law
Examining the legal principles and frameworks governing business transactions and operations.
- Contract law and business transactions
- Regulatory compliance frameworks
- Legal risk management in business
INB 892Advanced Topics in International Business
Investigating current issues and emerging trends shaping global business practice.
- Contemporary global business issues
- Geopolitical and economic trend analysis
- Emerging market considerations
INB 903International Business Management
Directing management functions and decision-making across multinational organizations.
- Managing multinational teams
- Cross-cultural management practices
- Global organizational decision-making
$60,000
Total Program Cost
Fees are billed per term and are subject to change. Financial aid, scholarships, and flexible payment plans are available to students who qualify.
Explore Financial Aid
Admission requires Bachelor's Degree or equivalent.
01
Submit Your Application
Complete the online application with your basic and academic details.
An admissions advisor reviews your application and any transfer credit.
Receive your decision, complete enrollment, and start your first term.
Apply Now